Empowering Bengaluru Women: Professional Training Program for Scooter and Motorcycle Riding
Bengaluru, March 11th, 2025 – Marking International Women’s Day 2025, Royal Brothers, in collaboration with MBSI (a Yamaha Motor Co., Ltd. Japan, subsidiary), launched the 10th edition of their impactful “RB For Women” program. At Bengaluru’s Red Riders Go Karting Grounds, 100 women gained vital motorcycle riding skills, empowering them with newfound independence and access to diverse vehicles and opportunities.
In just three years, the “RB For Women” program has ignited a powerful wave of interest, attracting hundreds of women eager to master motorcycling. This surge in participation underscores the program’s effective design and comprehensive offerings. Participants receive professional training encompassing scooter and motorcycle operation, from foundational skills to advanced techniques, with a paramount emphasis on safety. Equipped with provided safety gear and access to a diverse fleet of practice motorcycles, women learn within a secure and controlled environment. Expert trainers deliver personalized instruction and unwavering support, ensuring each participant gains not only proficiency but also the crucial confidence to ride safely and independently.
Commenting at the event, Abhishek Chandrashekar, Co-Founder & CEO, RB said, “Celebrating the 10th edition of ‘RB For Women’ is a testament to our unwavering commitment to empowering women through accessible mobility. We extend our sincere gratitude to our valued partner, MBSI, ensuring our female riders have access to a wide range of trusted brands and safe vehicle. Looking forward, we’re determined to expand this program nationwide, enabling more women to experience the transformative freedom and confidence that motorcycling offers. Learning to ride is more than just a skill; it’s an empowering journey that fuels independence and ignites a sense of adventure. Our overarching vision is to provide 500 million Indians with accessible two-wheeler mobility, shifting the paradigm from ownership to access. We passionately encourage women across India to embrace the convenience and liberation of renting a scooter or motorcycle.”
Nakao Hiroshi: CEO and Managing Director, MBSI said “MBSI’s vision is to improve the quality of life of people across India, by providing easy access to sustainable mobility solutions. We are proud to co-sponsor ‘RB For Women’ with Royal Brothers, an initiative that aligns perfectly with our values and goals. ‘RB For Women’ empowers women with riding skills, breaks down barriers, fostering independence and equality. Our Women Empowerment Project, coupled with strategic collaborations like ‘RB For Women’ is dedicated to creating pathways for women to acquire two-wheeler riding skills, enabling them to secure sustainable employment opportunities across the country. By expanding our partnership with Royal Brothers to new cities, we aim to extend these empowering opportunities to women nationwide.”
Grisha Hasija: Project Head, MBSI’s Women Empowerment Project said “The success of ‘RB For Women’ is a testament to the power of collaboration, and MBSI is honored to be the key partner. Our longstanding relationship with Royal Brothers allows us to leverage their expertise and resources to empower women with riding skills and create sustainable employment opportunities. Through our ‘Women Empowerment Project,’ we are committed to expanding these opportunities across India in collaboration with our business partners. Looking forward, we aim to collaborate with a wider range of mobility companies, bringing our financial and strategic insights to drive transformative growth within India’s shared mobility sector.”
Driven by a shared vision of empowering women, MBSI and Royal Brothers collaborated on the ‘RB For Women’ initiative, designed to increase female ridership. The program’s overwhelming national success highlights the strong desire for accessible motorcycles and scooters. Beyond personal freedom, the initiative aims to equip women with skills that unlock employment opportunities, particularly in the expanding delivery and transportation sectors.
About Royal Brothers: https://www.royalbrothers.com/
Royal Brothers is a mobility solutions provider. Founded in 2015, the company is India’s largest mobility solutions provider, bridging the gap between the nascent rental economy and the needs of the millennials. Their core belief that one can create a shared economy with the concept of ‘why buy when you can rent’ struck a chord with millennials and believers of the shared economy. Royal Brothers operates across 9 states and 20+ cities and are on a mission to emerge as the world’s most trusted mobility solutions provider. In 2019, angel investors invested in the primary rounds taking the company from a bootstrapped to a funded venture. The round saw participation from FR Singhvi, Joint Managing Director of Sansera Engineering, angel investor Amrith Prasad and others. Royal Brothers is currently operational in Karnataka, Kerala, Gujarat, Andhra Pradesh, Odisha, Haryana, Rajasthan, and Telangana. They booked their first fleet of five Royal Enfield with their first five customers in 2015 and through the years have expanded their fleet to over 5,000 motorcycles across CCs and brands. At Royal Brothers, one is spoilt for choice, as they offer powerful engines, such as Triumph, Harley Davidson, and Royal Enfield motorcycles. KTM, and Bajaj motorcycles are available for adventure enthusiasts while scooter fans can opt for the ever-reliable Yamaha Fascino, Honda Activa as well as Suzuki Access, Aprilia SR 160, to name a few.
